Another year shooting the Legends of Wine Week campaign for The Wine Collective.

We decided to shoot it in the same style as last year, going with the pastely blue background with the wines on the plinth looking up to keep that heroic look.

Not much different in execution from last year. A few little tweaks but this time around I shot this at The Dale Studio, which was much better than last years WFH set-up due to COVID isolation.

Photography of premium and exclusive wine and wine glassware

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Examples as used across various digital touch-points for the campaign.

We did however shoot an accompanying video for further promotional usage of the campaign this year. There were different edits of the video as it was used across the website, YouTube and Instagram Reels. This too was shot at The Dale Studios. My role was the shooter, producer, director, editor and publishing of the online videos. Shout outs go to the in-house creative team for helping out on set, also the awesome graphics & animations for the video.

Short Promo Video